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Archive for the 'Application Design and Architecture' Category

 
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Steve Wylie
Cloud Connect is next week and we are ready to get things started.  Last week we published a partial list of speakers and today I’m pleased to take the wraps off the balance of our amazing program.

 

Joe Weinman, Author, Cloudonomics
Strategically Exploiting the Cloud
The benefits of cloud computing are often listed as cost reduction and business agility.  This may be true, but misses the bigger picture: the opportunity for firms to exploit cloud computing, big data, mobile, social, and the Internet of Things to attain strategic advantage.  Companies such as Amazon, Google, and Microsoft are leveraging these technologies in their cloud businesses, but also their other businesses: Amazon in retailing and entertainment; Google in search, entertainment, and advertising; and Microsoft in gaming.  But it isn’t just “cloud” companies that can benefit from these technologies, traditional manufacturing firms such as BMW, GE, Nike, and P&G as well as emerging companies are using today’s digital technologies to win in the marketplace.

 

Margaret Dawson, VP of Product Marketing & Cloud Evangelist, HP Cloud Services
Cloud in the Era of Hybrid Washing – What’s Real, What’s Not?
First it was cloud washing, with many companies attaching their products and services to the cloud to attract more customers and drive revenue. Today, with a myriad of cloud solutions and services on the market, companies are now jumping on the ‘hybrid’ bandwagon, labeling every solution with this latest buzzword, which has led to “hybrid washing” and customer confusion. What is Hybrid – what’s real and what’s not? Please join Margaret Dawson, HP Cloud, in this provocative, hype-busting session as she discusses cloud in the era of hybrid washing. A cloud computing and IT industry veteran, Dawson will cover why hybrid cloud matters and how IT can gain control within a hybrid reality to drive greater innovation and business impact. She will also talk about the importance of an open cloud architecture to achieve the needed interoperability, manageability and reliability in a hybrid cloud environment

 

Mayur Shintre, Cloud Platform Architect, Target
Managing Multiple Clouds in an Enterprise: A Heterogeneous Lens


 

 

Michael Ducy, Enterprise Architect, Chef
The Goat and the Silo: What an Old Calculus Problem Can Teach Us about Instilling the Culture of DevOps
We may know the Goat and Silo problem as a common calculus mathematical problem, but Goats (scape goats) and Silo (organizational silos) problems also plague IT organizations.  When drastic organizational change is recommended to implement a culture of DevOps and successfully adopt a PaaS platform, the time is right to explore how the philosophies of DevOps can be used to turn Goats and Silos into assets that can not only help in enabling an organizational transformation, but assist in implementing transformational technologies such as PaaS.

 

Jonathan Bryce, Executive Director, OpenStack Foundation
Taking Control of your Cloud Strategy
One of the central questions being explored at the Cloud Connect Summit is how open clouds and APIs provide enterprise value. In this session, Jonathan Bryce will address the value of open cloud platforms through the changing dynamics of users and technology vendors in the cloud ecosystem. Jonathan will explore how open source development is changing the relationship between users and vendors, and how open APIs are critical for choice and interoperability. He will provide specific examples of users in the OpenStack community who are no longer passively consuming software, but are actively participating in the evolution of their cloud platform. The result for enterprises is the ability to move faster, access more vendor and technology choices, and greater control of vendor relationships and costs.

 

Scott Carlson, Cloud Infrastructure Architect, PayPal
The Software-defined Data Center at PayPal
As the world’s most successful e-commerce payment platform, the security and availability of the PayPal infrastructure are beyond critical. With 143 million active registered accounts in 193 markets, PayPal needs to be agile and flexible. So how does this enterprise remain agile enough to support internal business units as well as phenomenal end-user growth? Through an open and robust software-defined data center (SDDC) based on OpenStack cloud software. In this talk, Scott will address enabling agility at scale through PayPal’s software-defined data center model, and the benefits they are achieving.

 

JP Morgenthal, Director, Cloud Computing Practice, Perficient, Inc.
Eating The Elephant: Introducing DevOps Into Enterprise IT
We view applications from a stack perspective, responsibility for that stack is divided among various disparate ownership in Enterprise IT, how do we let the stack dictate introduction of DevOps responsibilities.

 

Marc Trouard-Riolle, Senior Technical Marketing Manager, Citrix Systems Inc.
Case Studies of Real-world Cloud-enabled Enterprises
Marc Trouard-Riolle is a Senior Technical Marketing Manager at Citrix Systems Inc.  After many years working in a variety of technical pre & post sales roles within the virtualisation arena and most recently within Product Management for the Citrix XenServer product, Marc’s accomplishments include product releases focussed on integration with other technologies such as Intel’s Trusted eXecution Technology integration or other Citrix products.  Now with a Technical Marketing focus and with a broader remit across multiple Citrix products, responsibilities include demo infrastructure management and conference support, amongst the many duties as a Citrix cloud technologies’ subject matter expert.

 

Bernard Golden, Vice President, Enterprise Solutions, Enstratius, a Dell Company
Working With, Not Against, Developers and Business Units to Succeed in the Cloud
Today, developers and business units are leading the charge to cloud computing. The primary driver: accelerated application life cycles available by using new computing infrastructure, freed from the perceived friction of on-premise computing environments and processes. However, it’s not clear that these initiatives observe critical requirements relating to security, legal requirements, and company policy. This presentation will discuss how internal IT can work with developers to enable agility while validating governance requirements are observed. Specific attention will be paid to policy automation, service catalogs, and code management. The end result? Agility and governance combined to achieve success.

 

Steve Riley, Technical Director, Office of the CTO, Riverbed Technology
What do you mean I can’t have a SPAN port? Monitoring performance in the cloud
The cloud is not a replacement for an on-premise data center, and it isn’t a replacement for a branch office. Many of the techniques we’re accustomed to using for measuring performance may require adaptation. For SaaS applications, taking some measurements from various points around the globe might be useful for determining whether people in branch offices or remote users should go directly to the SaaS provider or route through the corporate data center. For IaaS/PaaS, applications hosted purely in the cloud could benefit from transaction tracing. Injecting measurement techniques directly into applications can help provide real-time and historical analysis of how performance varies from location to location and over time. Transaction analysis can also identify potential bottlenecks when porting existing applications to the cloud, thus exposing them to more WAN-type links (everyone traverses a WAN to get to the cloud and to move from cloud to cloud). Using a WAN simulator and some historical data, it becomes possible identify potential changes to the application that would make it less sensitive to latency problems. Latency is always going to be a challenge; you can’t change the laws of physics.

 

Keynote Panel: Solving the Real-world Challenges of the Cloud-enabled Enterprise
The future of enterprise computing will be wildly heterogeneous with public, private and hosted private clouds converging to provide a new breed of IT services. But will next gen services offer the enterprise-grade assurance of reliability, performance and security and how will technology leaders ensure visibility and control over resources that are now largely out of their control?

 

Moderator: Liam Eagle, Analyst, 451 Research
Panelists:
  • Patrick Harding, CTO, Ping Identity
  • Andres Rodriguez, CEO & Founder, Nasuni
  • Jaspreet Singh, Co-Founder and CEO, Druva
  • Jeff Irby, Vice President, North America Services, Unisys

Daniel Koffler, Senior Principal Advisor, Operations Technologies, Rio Tinto Alcan

How Cloud and the Industrial Internet are Poised to Revolutionize Heavy Industry and Manufacturing

Not all Big Data is created equal. To date the majority of Big Data implementations have focused on consumer behavior or the social web. However, datasets from the Industrial Internet (aka The Intenet of Things) will drive efficiency and cost savings within manufacturing and heavy industry in a manner not seen since the introduction of the steam engine. With just a 1% increase in industrial efficiency, cloud technologies and the Industrial Internet are set to create at least $1 trillion in additional value over the next decade and most projections estimate a much higher efficiency increase than the 1% goal.  This session will explore how cloud technologies and the Industrial Internet are changing manufacturing and heavy industry as well as how these technologies will impact your day to day life as a consumer and citizen

And that completes Day 2 of the Cloud Connect Summit! We’re planning for lots of Q&A time with this esteemed group of speakers so get your questions ready and I’ll see you in Vegas!

 
Published by

Steve Wylie

Cloud Connect is less the two weeks away I’m happy to announce that our agenda is now final!  We have an amazing group of speakers lined up and the most relevant topics planned for the two-day summit.

Adrian CockcroftAdrian Cockcroft, Technology Fellow, Battery Ventures

The Good, the Bad & the Ugly – Critical Decisions for the Cloud Enabled Enterprise

At Battery Ventures, Adrian advises the firm and its portfolio companies about technology issues and also assists with deal sourcing and due diligence.  Prior to Battery, Adrian helped lead the Netflix migration to a large-scale, highly available public-cloud architecture and the open source cloud-native Netflix OSS platform.

chriswolfChris Wolf, CTO, Americas, VMware

Blast from the Past! Accelerating Your Hybrid Cloud Journey

At VMware, Chris collaborates with the IT and business community at large on cloud, mobile, virtualization and data center modernization strategies. Before joining VMware, Chris was a Research Vice President for Gartner’s Technical Professionals service.

Mark ThieleMark Thiele, EVP Data Center Technology, Switch

The Power of a Strong IT Ecosystem

A top speaker at past Cloud Connect events, Mark’s responsibilities at Switch include evaluating new data center technologies, developing partners and providing industry thought leadership.

Jimit_AroraJimit Arora, VP, Everest Group

Cloud Adoption in the Enterprise – Distilling the Facts from the Hype

Jimit will help us get the facts straight with fresh data from the 3rd annual Enterprise Cloud Adoption Survey.  At Everest, Jimit leads the IT Services research practice, which is focused on conducting in-depth research on the full spectrum of technology services across applications,infrastructure, cloud services, and next-generation IT.

scott-bilsScott Bils, Managing Partner, Leverhawk

Making the Case for IT-as-a-Service

Scott is a Managing Partner at Leverhawk, and leads the firms’ consulting and advisory services around ITaaS and Service Provider Transformation.  Scott will tackle why Cloud, DevOps and ITaaS are synergistic; why CIOs need to incubate cloud and new ITaaS operations; how internal “marketing” and communication is becoming a critical skill for CIOs seeking to drive ITaaS and cloud transformation.

sandra_kurtzigSandra Kurtzig, CEO, Kenandy

Cloud ERP: Empowering Real People

Sandra was the first woman to take a technology company public, and was included on Business Week’s list of the top 50 corporate leaders. She founded Kenandy in 2010 with the vision to transform the world of enterprise management software.

jared_wrayJared Wray, Chief Technology Officer, CenturyLink Cloud

Human Cost of Cloud

Jared is a respected thought leader in the enterprise cloud services space, having originated the Iron Foundry open source Platform as a Service (Paas) project. He also founded Tier 3 which was acquired by CenturyLink in 2013.

 

Jonathan Murray Profile PicJonathan Murray, EVP and Chief Technology Officer, Warner Music Group

From Theory to Practice: Implementing the ‘Composable Enterprise’

Jonathan is responsible for Warner Music Group’s global technology strategy, IT Service delivery and transformation to a newly developed – cloud based -­‐‑ Digital Services Platform.  He introduced the concept of the ”Composable Enterprise’ to describe a radical new approach to transforming business through the use of a new generation of cloud based platform architectures.

uri_saridUri Sarid, CTO, MuleSoft

Integration Unlocking The Organization Of the Future

Uri is CTO of enterprise integration company Mulesoft and was formerly Vice President of the NOOK Cloud at Barnes & Noble, where he architected, led, and released the flagship digital content and user platform for NOOK. At Cloud Connect, Uri will tackle the important topic of APIs in the Enterprise.

ben_golubBen Golub, CEO, Docker

Are VMs Passé?

Ben is a serial entrepreneur as CEO of Docker, former CEO of Gluster (now part of Red Hat) and Plaxo (now part of Comcast Interactive). His Cloud Connect talk explores the pro’s, con’s, hype, and reality, and whether “containerization” really does make VMs passé.

speaker-ben-kepesBen Kepes, Founder and Principal, Diversity Limited

Panel Discussion: Is there a Future for of PaaS in an IaaS World?

Mark Russinovich, Technical Fellow, Microsoft
Margaret Dawson, VP of Product Marketing & Cloud Evangelist, HP Cloud Services
Jesse Proudman, Founder and CEO, Blue Box
Krishnan Subramanian, Director, OpenShift Strategy, Red Hat
Brent Smithurst, VP of Product Management/Marketing, ActiveState

Michael BiddickMichael Biddick, CEO, Fusion PPT

Case Study on Cloud Computing Interoperability and Portability

Michael Biddick will present a case study on cloud computing portability and interoperability within a U.S. Government agency. Michael has worked with hundreds of Government and international commercial organizations, providing expertise in information technology and cloud computing solutions.

And that’s just day 1 of the Cloud Connect Summit!   We’re planning for lots of Q&A time with this esteemed group of speakers so get your questions ready and I’ll see you in Vegas!

 
Published by

Steve Wylie

As we approach our first Cloud Connect Summit in Las Vegas, I’d like to recognize the people we count on most for developing the high-quality conference program Cloud Connect is known for.  This year we have been fortunate to get support from an amazing team of experts and influencers. Their guidance can be seen in the caliber of speakers we have assembled to take the stage in just three weeks!

Wendy White, Principal, Surge Marketing Group

@wendywhite

 

 

 

Bernard Golden, Vice President, Enterprise Solutions, Enstratius, a Dell Company

@bernardgolden

 

 

Scott Bils, Managing Partner, Leverhawk

@sbils

 

 

 

Alistair Croll, VP, CloudOps Research

@acroll

 

 

Charlie Babcock, Editor-at-large, InformationWeek

@babcockcw

 

 

Joe Weinman, Author, Cloudonomics

@joeweinman

 

 

Steve Riley, Technical Director, CTO Office, Riverbed Technology

@riverbed

 

 

Dave Roberts, Author, Leverhawk.com/ Sr. Director, BMC Software

@sandhillstrat

 

 

 

Ben Kepes, Advisor, Investor and Founder, Diversity Limited

@benkepes

 

 

 

Jimit Aurora, Vice President, Everest Group

@everestgroup

 

 

Andrew Conry-Murray, Director of Content & Community, Interop

@Interop_Andrew

 

 

 

Thank you to a great team! See you in Vegas!

 

 

 

 
Published by

Steve Wylie

The recent Cloud Connect tweet chat on “Management, application performance & security in a Hybrid Cloud world” addressed one of the fundamental challenges facing business technology stakeholders – weighing the benefits of cloud computing with potential loss of direct access & control over application infrastructure.  This is especially true with PaaS & SaaS where more of the infrastructure control is ceded to the Cloud provider.

Our Enterprise Cloud Adoption Survey shows that businesses are growing increasingly comfortable with both SaaS & PaaS.  But what are the tradeoffs and concerns?  Here’s a snapshot of our Cloud Connect twitter discussion on this topic: Continue Reading »

 
Published by

Steve Wylie

Last week Cloud Connect hosted a “Tweet Chat” – a preplanned virtual discussion which takes place via Twitter.  The topic for our chat was “Management, application performance & security in a Hybrid Cloud world” which proved to be a fruitful topic of conversation.

We asked a series of questions to our faithful Cloud Connect Twitter followers and anyone else interested in joining the discussion.  The responses started coming in right away and it was interesting to see the variety of perspectives and responses.

Our first question dealt with whether data security concerns would stifle or spur hybrid cloud adoption.  Here’s a snapshot of the discussion:

Continue Reading »

 
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This isn’t a simple question to answer.

First of all, cloud computing is hidden behind a fog of abstraction. Whereas IT could once instrument every element of an application, today applications are like Descartes’ brain in a jar—never quite sure if they’re real, or virtual.

Second, on the surface many service providers’ goals aren’t aligned with those of their customers’. Service providers want to maximize revenues, and want the freedom to do with the underlying infrastructure what they will. That’s how they stay in business and make the most of what they have. Without that freedom, they lose economies of scale and skill. By contrast, customers want special treatment, and instrumentation all the way down the stack.

Third, people don’t really understand metrics well. Despite decades of criticism, we still use averages, even though they hide important fluctuations in service quality that can warn of bigger problems before they become disasters.

There’s a bigger problem here, however. For half a century, IT has been about protecting precious resources. The reason you put up with carrying a stack of punched cards to the basement of the computing building at 3AM was because the mainframe was scarce, and the humans abundant. No more: each of us has three screens, one of which is seldom more than a meter from our bodies at any time.

That means we’re less concerned about the consumption of resources and more concerned about the completion of tasks. We shouldn’t really care if the CPU is idle or maxed out, provided that the user accomplish what they set out to do. Proponents of Service Level Agreements have long known this, but cloud monitoring, hiding behind the fog of virtualization, drives it home hard.

Application Performance Management and Real User Monitoring have long been thought of as “advanced” forms of measurement*. These go beyond up/down metrics or numbers related to utilization, and instead look at the success of the application from the user’s point of view. They’ve often languished somewhere between web analytics (which show you what users did) and synthetic monitoring (which shows you whether the site is working.)

Today, however, the real question is: could they do it, well? There’s great evidence that slow applications undermine productivity, cost money, and cut into revenues. Slow clouds need fixing. To do this, I think we need to go beyond APM, and start with the business problem. Too often, IT professionals start at the bottom and work up. “Server 10 is down, which means the support site isn’t working, which means the phone queue is too long, which impacts our customer satisfaction rating.” They begin with the means, and work back to the end.

Instead, I think we need to step back and look at the business model. From that, we can derive the relevant metrics, and what’s considered an acceptable threshold. Then we can measure against those thresholds, and report on violations. That’s a much more palpable approach to measurement for executives. Starting at the model and working down says we say, “7% of visits need to result in an enrollment for us to meet our monthly target.” From that, we can measure the steps of an enrollment, and their performance against the past or response targets.

When we owned the infrastructure, this was considered progressive. But the fog of cloud monitoring means it’s often the only way we can measure. It lets us size cloud consumption, which in turn lets us define budgets—since with the right architecture, you can have any performance you can pay for. And it leads to good metrics, since it’s focused on rates and exceptions rather than averages.

We’ll be talking about how to measure cloud-based applications at this spring’s Cloud Connect event in Santa Clara. In fact, we have a whole track of content dedicated to it, including sessions on WAN, application delivery networks, load-balancing, and choosing the right metrics. Clouds are the IT of abundance, and they fundamentally change how we measure applications. Let’s figure out how.

 

 
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