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Jason Quesada

Why the rise of cloud computing is fundamentally changing collaboration.

Few technology shifts have taken off as quickly as cloud computing. The cloud is so pervasive today that many of us use it every day without thinking about it: downloading music, accessing e-mail on the go, logging into work environments from our mobile devices. Cloud is also becoming a tool for transformation in the business world as IT leaders look to cloud-based applications as an enabler of better workplace collaboration and productivity. Experts from IBM and IDC will discuss how businesses are using the cloud to:

  • Become a catalyst for unlocking value.
  • Speeding time to revenue and helping to eliminate organizational silos — leading to valuable business benefits.
  • Access clients can reach across geographies, where they may not have an IT footprint.
  • Connect people more seamlessly, eliminating barriers to collaboration.
  • Free up IT to focus on other critical priorities, paving the way for better business outcomes.

Why Should You Attend?

  • Gain insight into how companies are approaching social business.
  • Learn how embracing the spirit of collaboration and community — internally and externally — can deliver unprecedented return for the time invested.
  • Develop a roadmap for increasing collaboration in your organization.
  • Submit questions directly to our panelists for a live Q&A session during the hour
Register for the Webcast Date: Thursday, August 16, 2012
Time: 11:00 am PT/2:00 pm ET
Duration: 60 minutes

Sponsored by IBM, presented by Cloud Connect
Sponsored by: IBM


Ted BrufkePanel Moderator: Ted Brufke, US SaaS Leader, IBM Collaboration Solutions

Ted Brufke is the NA SmartCloud Sales Leader for the ICS portfolio and has been leading this effort since the products we introduced in the market place in early 2009. Ted came to IBM in 2005 as part of the PureEdge Software acquisition where his responsibilities included the solution rollout in North and South America. He was also a key part of the launch of IBM Connections in 2007 and served as the IBM Collaboration leader for the Eastern US in 2008. Prior to joining IBM he worked at EDS, Software AG, Tandem Computers and Exodus Communications.

Ted is a graduate of Villanova University and the University of Pennsylvania.

Robert MahowaldRobert Mahowald, Research Vice President, IDC

Robert Mahowald is a Research Vice President at IDC and leads the SaaS & Cloud Services practice as well as co-leads IDC’s Cloud Services: Global Overview program. Mr. Mahowald is well-known as a subject matter expert in the areas of SaaS, IT Cloud services and collaboration, and his research and commentary has appeared in trade journals and publications including The Wall Street Journal, USAToday, The New York Times, and Investor’s Business Daily.

A 12-year industry veteran, Mr. Mahowald previously led research for IDC’s Collaborative Computing practice, in areas such as Unified Communications, Web conferencing and team collaboration. Before joining IDC, Mr. Mahowald was an officer in the US Army, earning the rank of Lieutenant Colonel in his 26 year career of active and reserve service. Mr. Mahowald earned his B.A. from the University of Iowa, in Iowa City, IA., and his M.A. from Wesleyan University, in Middletown, CT.

Matt EngstromMatt Engstrom, Sales Leader – SmartCloud for Social Business, Messaging & Collaboration Software, IBM

Matt has been working with Lotus Software since 1997. He worked as a billable consultant in the IBM Business Partner community, doing Domino infrastructure and architecture work, and mail migrations. He moved to IBM/Lotus in 1999 and work in technical sales in the midwest region through 2011. In 2012, Matt moved to Sales Leadership role, and now covers SmartCloud for Social Business sales in the western USA and Canada.
Bryan Hendricks, Director – Enterprise Architecture, VWR International


Steve WylieSteve Wylie, General Manager, Cloud Connect

Conference industry veteran Steve Wylie has been involved with some of the World’s leading business technology conferences for the past 15 years. As the General Manager for UBM TechWeb’s Cloud Connect brand, Steve is the driving force behind the defining cloud event for IT professionals, developers, and leading cloud providers. Steve is a regular columnist on and serves on the Social Networking advisory board at Steve formerly chaired the Enterprise 2.0 Conferences and co-chaired the annual Interop conferences in Las Vegas and New York. Prior to running conferences, Steve managed Interop’s renowned InteropNet, including a multi-vendor test lab geared to evaluate, improve and showcase early implementations of open-standard IT infrastructure technologies. Steve can be found on twitter @swylie650

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Jason Quesada

Hey everyone. Jason Quesada here, Digital Media Marketing Manager for Cloud Connect. Did you know that we are just 11 weeks away from Cloud Connect Santa Clara? All of the cool and latest cloud solutions will be displayed on the Cloud Connect expo floor. We are going to make it rain at Cloud Connect and we are asking you to join us! Continue Reading »


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